"Pinny" - 2015 Advertising Campaign

What do you when you have a pile of pins, screws and rods that used to hold your shattered legs together? If you're Joe, you make a robot. Kids have ways of explaining things that's all their own. So we put them at the center of this year's TV campaign, and let them do what they do best: be kids.

While we are ranked among the best children's hospitals in the country, it's our compassionate approach to treatment that makes us truly exceptional. Through a combination of revolutionary treatments and extraordinary patient experiences, our care does more than heal. It brings the entire family together for emotional support and understanding across multiple locations to reach you in the community where you live. Learn more...